6 December 2012 Last updated at 13:41
Max Clifford arrested in sex offences investigation
"Max Clifford Max Clifford is one of the most influential figures in British media
Max Clifford, one of the UK's leading public relations experts, has been arrested by detectives investigating historic sex offences.
The BBC understands that Mr Clifford was arrested by Metropolitan Police officers working on Operation Yewtree.
Scotland Yard said officers had arrested a man in his 60s "on suspicion of sexual offences" and had taken him to a central London police station.
The arrest is not connected to allegations made against Jimmy Savile."
Max Clifford arrested by Jimmy Savile police
PR guru held for sex offences
26 April 2013 Last updated at 21:51
Max Clifford charged with 11 indecent assaults
"PR guru Max Clifford has been charged with 11 indecent assaults allegedly committed between 1966 and 1985.
The alleged offences relate to seven different women and girls ranging in age from 14 to 19 years old.
Mr Clifford, 70, from Hersham, Surrey says the claims are "completely false"; he will appear in court next month.
He was arrested in Operation Yewtree - set up following allegations about Jimmy Savile - although his arrest was unrelated to the former BBC DJ.
Operation Yewtree has three strands. One concerns Savile's crimes exclusively, while another relates to allegations against Savile and others.
The third strand, under which Mr Clifford was arrested, concentrates on accusations unconnected to the Savile investigations but which emerged as a result of the publicity surrounding Savile.
Mr Clifford was not charged over three further allegations as there was "insufficient evidence to authorise charges", the Crown Prosecution Service said.
Mr Clifford denied the allegations against him."